One of the big brands in the current music industry is Crosley Radio. The company is one of the big turntable brands, there are especially known for there vintage record players. The company has always been his innovation and new consumer products.
The start of Crosley radio
In the second decade of the 20th century, the radio was not a common product. Radio’s were sold for around $100, which is more than a month pay. Few people could therefore afford a radio. Till Crosley entered the market with a whole new concept. The personal radio for only $7!
Two years after their entrance of the radio market, Crosley started Crosley radio, a commercial radio station. It is soon the biggest radio station in American history.
Other household electronics
In 1931 Crosley starts producing not only radio’s but also more house hold items. The Crosley refrigerator and other consumer products.
In 1931 Crosley even entered the automobile market, the compact car could run 60 miles with a gallon of patrol and was really a car that reshaped the automobile market.
The first portable tv
In 1952 Crosley made the move to portable television. Their portable tv was the number one selling product in the market for ye
More and more white goods
After decades of different product, Crosley was focusing more and more on white goods. Bringing a whole range of products.
And than the way we know Crosley by now, the vintage and old-fashioned items. Crosley has become the major seller of vintage turntables and radio’s. With a history of innovation this is an interesting move.